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Books

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Reputation Management: The Key to Successful Public Relations and Corporate Communications

Authors: John Doorley & Helio Fred Garcia
Strategic Reputation Management: Towards A Company of Good (Lea's Communication)

Authors: Pekka Aula & Saku Mantere
The Secret Language of Competitive Intelligence: How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screen

Author: Leonard Fuld
 
Nice to know

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Right now, an astronaut, floating 250 miles above the Earth, is using Twitter and conversing with people all over the globe, answering both mundane and scientific questions about living on a space station.
NYT 03.02.2010


Around 80% of the 30 major brands, including retailers and auto makers, use Twitter for daily tweets, market-researcher Forrester Research found.
WSJ| 01.02.2010
 
Twitter

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Wordpress

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CM é jornal mais lido em Portugal
Dados do primeiro trimestre de 2012 do Bareme Imprensa revelam a liderança do Correio da Manhã e de todos os seus suplementos. O CM obteve uma média diária de 1 033 000 leitores.

media

4th European Summit on Measurement – 13-15 June
A conference to action industry thinking! The 2010 European Summit established the Barcelona Principles, a new, defined framework for communications research and measurement. In Lisbon we pushed the boundaries further with the Lisbon Agenda 2020 commitments. Dublin will be AMEC’s “let’s get it done” Summit. Our Workshop Day programme is today published on www.ameceuropeansummit.org: 8 [...]

measurement

Nova página no Facebook
A i advisers reestruturou a sua página no Facebook e permite acompanhar as última novidades sobre o sector da gestão de informação, análise de impacto mediático, análise da reputação e mapeamento de stakeholders. Visite-nos em: https://www.facebook.com/iadvisers

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