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Livros

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Reputation Management: The Key to Successful Public Relations and Corporate Communications

Autores: John Doorley & Helio Fred Garcia
Strategic Reputation Management: Towards A Company of Good (Lea's Communication)

Autores: Pekka Aula & Saku Mantere
The Secret Language of Competitive Intelligence: How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screen

Autor: Leonard Fuld
 
Curiosidades

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Right now, an astronaut, floating 250 miles above the Earth, is using Twitter and conversing with people all over the globe, answering both mundane and scientific questions about living on a space station.
NYT 03.02.2010


Around 80% of the 30 major brands, including retailers and auto makers, use Twitter for daily tweets, market-researcher Forrester Research found.
WSJ| 01.02.2010
 
Twitter

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Wordpress

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“O Facebook e o Twitter não são úteis para todas as empresas”
Jonas Jonell, especialista em comunicação online “O Facebook e o Twitter não são úteis para todas as empresas” O administrador da KWD acredita que as companhias não entenderam completamente a importância dos novos canais Jonas Jonell, administrador executivo da consultora sueca KWD e especialista na comunicação online de informação financeira, apresentou ao Negócios os principais [...]

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PRSA 2011 International Conference – Envisioning the Future of PR – PRSA
PRSA 2011 International Conference – Envisioning the Future of PR – PRSA. Become inspired by thousands of your colleagues at the industry’s most anticipated event — the PRSA 2011 International Conference, Oct. 15–18, in Orlando, Fla. With this magical city as the backdrop, learn the latest strategies in communications from the visionaries who imagine and [...]

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